Presentations
Sakashita, Mototaka
1-20 items (total 72)
Effectiveness of Real-Time Mobile Messaging: A Natural Field Experiment
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2019.08.15 - 2019.08.15
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
Do Luxury Brand Promotions Drive More Purchases?
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2018.05.10 - 2018.05.10
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
Mothers’ consumption behavior with their teenage daughter from social comparison theory: A cross-cultural study
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2017.06.28 - 2017.06.28
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
Customer citizenship behavior in virtual brand communities
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2019.06.01 - 2019.06.01
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
Communicating through brand websites to create unique brands
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2015.07.04 - 2015.07.04
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
2024.07
What Drives Intention to Participate in Peer-to-Peer Sharing Economy? Evidence from Japan
- Speaker
- Goswami Rahul, Chatterjee Swagato, Sakashita Mototaka
- Conference Title
- [Conference Category International presentation] Conference Title ACR Asia-Pacific Conference（Venue Bali, Indonesia） Dates 2024.07.08 - 2024.07.11
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- Yes
- Conference Category
- Oral presentation (general)
- Country
- Indonesia
2023.05
リアル店舗のポストコロナ対応
- Speaker
- 坂下玄哲
- Conference Title
- Dates 2023.05.13 - 2023.05.14
- Organizer
- 日本消費者行動研究学会
- Invitation Status
- With
- Language of Publication
- Japanese
- International Co-authorship
- No
- Conference Category
- Oral presentation (invited, special)
- Country
- Japan
2023.08
How do orientation towards finances, financial well-being, and risk profile influence heuristics?
- Speaker
- Shalini Talwar, Amandeep Dhir, Sushant Kumar, Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Conference Title The World Finance Conference（Venue Kristiansand, Norway） Dates 2023.08.02 - 2023.08.04
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- Yes
- Conference Category
- Oral presentation (general)
- Country
- Norway
2023.05
How Do Religiosity and Spirituality Affect Green Purchase Intentions? A Comparative Study between India and Japan
- Speaker
- Sakashita, Mototaka, Goswami, Rahul, Chatterjee, Swagato
- Conference Title
- [Conference Category International presentation] Conference Title European Marketing Academy Annual Conference（Venue Odense, Denmark） Dates 2023.05.23 - 2023.05.26
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- Yes
- Conference Category
- Oral presentation (general)
- Country
- Denmark
2023.07
Role of Religiosity and Spirituality in forming Intention to Participate in Peer-to-Peer Sharing Economy
- Speaker
- Goswami, Rahul, Chatterjee, Swagato, Sakashita, Mototaka
- Conference Title
- [Conference Category International presentation] Conference Title 2023 AMS World Marketing Congress (WMC)（Venue Canterbury, UK） Dates 2023.07.11 - 2023.07.14
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- Yes
- Conference Category
- Oral presentation (general)
- Country
- United Kingdom
2022.02
Religiosity, Spirituality and Green Consumption
- Speaker
- Goswami, Rahul, Chatterjee, Swagato, Sakashita, Mototaka
- Conference Title
- [Conference Category International presentation] Conference Title MDC AND VGSOM Research Scholars’ Day 2022 8th Management Doctoral Colloquium（Venue Kharagpur, India） Dates 2022.02.02 - 2022.02.03
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- Yes
- Conference Category
- Oral presentation (general)
- Country
- India
2021.06
Religiosity, Spirituality and Green Consumption
- Speaker
- Rahul G., Swagato C., Sakashita M.
- Conference Title
- [Conference Category International presentation] Conference Title 11th Conference on Excellence in Research and Education Dates 2021.06.20 - 2021.06.20
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- Yes
- Conference Category
- Oral presentation (general)
- Country
- India
2020
How Mother-Daughter Purchase Interaction Affects Daughter’s Situational Self Construction in Japan
- Speaker
- Sakashita M., Kimura J.
- Conference Title
- [Conference Category International presentation] Conference Title Association for Consumer Research Annual Conference（Venue Online） Organizer Association for Consumer Research Dates 2020 - 2020
- Organizer
- Association for Consumer Research
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- International Co-authorship
- No
- Conference Category
- Oral presentation (general)
The effectiveness of mobile applications to drive in-store sales
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2019.05.30 - 2019.05.30
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
Educating customers online for stronger brands
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2015.06.10 - 2015.06.10
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
The Cross-Category Effects of Luxury Brand Promotions
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2016.05.18 - 2016.05.18
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
Targeting and Engaging Luxury Brand Customers in Japan
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2016.05.19 - 2016.05.19
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
百貨店における購買行動分析
- Speaker
- 坂下玄哲
- Conference Title
- [Conference Category Domestic presentation] Dates 2016.06.05 - 2016.06.05
- Invitation Status
- With
- Presentation Format
- Domestic presentation
- Language of Publication
- Japanese
- Conference Category
- Oral presentation (invited, special)
The Role of Food in Driving Engagement with Luxury Brands
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2016.06.21 - 2016.06.21
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
The Role of Luxury Food in Driving Engagement
- Speaker
- Mototaka Sakashita
- Conference Title
- [Conference Category International presentation] Dates 2016.07.01 - 2016.07.01
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)