Published papers
Shirai, Miyuri
41-60 items (total 65)
How Do Consumers Feel When Observing an Unexpected Price?: An Exploratory Study
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Yokohama Business Review Volume 27(Issue 2) Start Page 1 - End Page 11 (Publication Date）2006）
- Authorship Category
- Single Work
- Publication Category
- Research paper (bulletin of university, research institution)
- Peer-review Status
- Without
Effects of Quality and Price Appeals on Consumers' Internal Reference Prices and Quality Perceptions
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Modern Economy Volume 5(Issue 8) Start Page 831 - End Page 840 (Publication Date）2014）
- Authorship Category
- Single Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- With
A Literature Review of Empirical Studies on Semantic Cues
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Advances in Consumer Studies Volume 19(Issue 2) Start Page 139 - End Page 166 (Publication Date）2013）
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- With
The Relationship between Internal Reference Price and Three Aspects of Dealing Patterns: Frequency, Depth, and Depth Variation
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Asia Pacific Advances in Consumer Research Start Page 299 - End Page 302 (Publication Date）2005）
- Authorship Category
- Single Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- With
Consumer Expectations Concerning Timing and Depth of the Next Deal
- Author
- Shirai, Miyuri and James R. Bettman
- Publication Title
- Magazine name Psychology & Marketing Volume 22(Issue 6) Start Page 457 - End Page 472 (Publication Date）2005）
- Authorship Category
- Joint Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- With
消費者によるセールス・プロモーションの知覚
- Author
- Shirai, Miyuri
- Publication Title
- Start Page 9 - End Page 15 (Publication Date）2005）
- Authorship Category
- Single Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- Without
Consumer Perceptions of Fairness on Firms' Price Changing Behaviors
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Yokohama Business Review Volume 26(Issue 2) Start Page 151 - End Page 165 (Publication Date）2005）
- Authorship Category
- Single Work
- Publication Category
- Research paper (bulletin of university, research institution)
- Peer-review Status
- Without
消費者によるセールス・プロモーションのカテゴリー化
- Author
- Shirai, Miyuri
- Publication Title
- Start Page 15 - End Page 20 (Publication Date）2004）
- Authorship Category
- Single Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- Without
Consumer Response to Rebate Advertisements
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name The Business Review, Cambridge Volume 2(Issue 1) Start Page 38 - End Page 42 (Publication Date）2004）
- Authorship Category
- Single Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- With
Consumer Evaluation of Multiple Internal Reference Prices
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Advances in Consumer Research Start Page 580 - End Page 583 (Publication Date）2004）
- Authorship Category
- Single Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- With
The Role of Reference Prices in Price Negotiations
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Yokohama Business Review Volume 25(Issue 2&3) Start Page 25 - End Page 42 (Publication Date）2004）
- Authorship Category
- Single Work
- Publication Category
- Research paper (bulletin of university, research institution)
- Peer-review Status
- Without
Expected Time Length to Next Deal: Does This Concept Help to Explain Consumers' Price Perceptions?
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Yokohama Business Review Volume 23(Issue 1) Start Page 11 - End Page 27 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (bulletin of university, research institution)
- Peer-review Status
- Without
Consumer Response to Volume Display: Product Attitude, Price Evaluation, and Purchase Intention
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Asia Pacific Advances in Consumer Research Start Page 193 - End Page 199 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- With
An Overview of Studies on Internal Reference Price
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Yokohama Business Review Volume 23(Issue 4) Start Page 23 - End Page 57 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (bulletin of university, research institution)
- Peer-review Status
- Without
Effects of Dealing Patterns on Consumers' Internal Reference Price, Deal Expectations, and Price Perceptions
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Proceedings of Hawaii International Conference on Business Start Page 1 - End Page 33 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- With
Deal Expectations and Price Perceptions
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Advances in Consumer Studies Volume 9(Issue 1&2) Start Page 1 - End Page 18 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- With
An Analysis of Multi-dimensional Internal Reference Prices
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Advances in Consumer Research, Vol. 30, pp. 258-263 Start Page 258 - End Page 263 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- With
印刷広告における価格表示の効果 －オープン価格化の進展を背景として－
- Author
- Shirai, Miyuri
- Publication Title
- Start Page 69 - End Page 78 (Publication Date）2003）
- Authorship Category
- Single Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- Without
Effects of Print Advertisements on Consumers' Price Expectations and Willingness to Pay: An Exploratory Study
- Author
- Shirai, Miyuri anad Darryl Banks
- Publication Title
- Magazine name Yokohama Business Review Volume 22(Issue 1) Start Page 23 - End Page 35 (Publication Date）2001）
- Authorship Category
- Joint Work
- Publication Category
- Research paper (bulletin of university, research institution)
- Peer-review Status
- Without
Consumers' Price Perceptions and Purchase Quantity Decisions
- Author
- Shirai, Miyuri
- Publication Title
- Magazine name Journal of Marketing and Distribution Volume 3(Issue 1) Start Page 47 - End Page 68 (Publication Date）2000）
- Authorship Category
- Single Work
- Publication Category
- Research paper (scientific journal)
- Peer-review Status
- With