Keio University

Published papers

Ono, Akinori

41-60 items (total 133)

"Expressed/Latent Needs for Co-creative Fashion Product"

Author
Akinori Ono Seiji Endo
Publication Title
Magazine name Proceedings of GAMMA Global Fashion Management Conference Publisher Global Alliance of Marketing and Management Associations (Publication Date)2015/06)
Authorship Category
Joint Work
Peer-review Status
With

"Why It Stays Here? Examining the Determinants of Consumer Avoidance Advertising of Personalized Advertising on the Web"

Author
Satomi Hasuoka Takashi Irei Takashi Naito Hideki Sumita Haruka Tsuchiya Akinori Ono
Publication Title
Magazine name AMA Educators' Conference Proceedings Publisher American Marketing Association (Publication Date)2015/02)
Authorship Category
Joint Work
Peer-review Status
With

"Your Car Looks Like You" Consumer Evaluation of Anthropomorphized Products"

Author
Kenya R. Hirashima Rey Arai Shingo Kajita Daiki Ito Akinori Ono
Publication Title
Magazine name Proceedings of KSMS 2014 International Conference Publisher Korean Scholars of Marketing Science (Publication Date)2014/11)
Authorship Category
Joint Work
Peer-review Status
Without

"How Do You Know Me? Examining the Determinants of Consumer Avoidance of Personalized Advertising on the Web"

Author
Satomi Hasuoka Takashi Irei Takashi Naito Hideki Sumita Haruka Tsuchiya Akinori Ono
Publication Title
Magazine name Proceedings of Society for Marketing Advances Publisher Society for Marketing Advances (Publication Date)2014/11)
Authorship Category
Joint Work
Peer-review Status
With

"Effects of eWOM Campaigns with Rewards from the Perspectives of Givers and Receivers"

Author
Tengchen Chiu Mai Kikumori Akinori Ono
Publication Title
Magazine name Proceedings of AMS World Marketing Congress Publisher Academy of Marketing Science (Publication Date)2014/08)
Authorship Category
Joint Work
Peer-review Status
With

"The Effects of FoSHU (Food for Specified Health Uses) System on Food Evaluations in Japan"

Author
Makoto Ono Akinori Ono
Publication Title
Magazine name Proceedings of Global Marketing Conference Publisher Global Alliance of Marketing and Management Associations/American Marketing Association (Publication Date)2014/07)
Authorship Category
Joint Work
Peer-review Status
With

"Signaling and External Effects of FoSHU (Food for Specified Health Uses) in Japan"

Author
Makoto Ono Akinori Ono
Publication Title
Magazine name Proceedings of International Conference of Asian Marketing Associations Publisher International Conference of Asian Marketing Associations (Publication Date)2014/03)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Mass Customization System Is Not One-size-fit-all"

Author
Bin Fang Akinori Ono Seiji Endo
Publication Title
Magazine name Mass Customization and Personalization Conference Proceedings Publisher Mass Customization and Personalization Conference (Publication Date)2014/02)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Mass Customization as Responsive Market Orientation and Mass Production as Proactive Orientation"

Author
Akinori Ono
Publication Title
Magazine name Japan Marketing Journal Publisher Japan Marketing Academy Volume 33(Issue 2) Start Page 35-48 (Publication Date)2013/09)
Authorship Category
Single Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

"The Effects of Health Claims and the Symbolic Mark: A Case of FoSHU (Food for Specified Health Uses) in Japan"

Author
Makoto Ono Akinori Ono
Publication Title
Magazine name World Marketing Congress Proceedings Publisher Academy of Marketing Science (Publication Date)2013/07)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Product and Ingredient Branding in a Mass Customization System"

Author
Akinori Ono Seiji Endo
Publication Title
Magazine name EMAC Annual Conference Proceedings Publisher European Marketing Academy (Publication Date)2013/06)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Three Kinds of the Construal Level Concept in Consumer Studies (2): Focusing on the Social Distance between WOM Senders and Receivers"

Author
Akinori Ono Yae Mizuta
Publication Title
Magazine name KUMQRP Discussion Paper Series Publisher Graduate School of Economics and Graduate School of Business and Commerce, Keio University/Kyoto Institute of Economic Research, Kyoto University Start Page 1-20 (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (bulletin of university, research institution)
Peer-review Status
Without

"Three Kinds of the Construal Level Concept in Consumer Studies (1): Focusing on the Temporal Distance between the Phases of Evaluation and Purchase"

Author
Akinori Ono Takafumi Sugawara Keisuke Shimazaki Mikiko Kawasaki Yae Mizuta Hikaru Sugawara
Publication Title
Magazine name KUMQRP Discussion Paper Series Publisher Graduate School of Economics and Graduate School of Business and Commerce, Keio University/Kyoto Institute of Economic Research, Kyoto University Start Page 1-33 (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (bulletin of university, research institution)
Peer-review Status
Without

"Paradoxical Relationship between the Amount of Negative eWOM Messages and Positive Consumer Attitude"

Author
Mai Kikumori Akinori Ono
Publication Title
Magazine name KUMQRP Discussion Paper Series Publisher Graduate School of Economics and Graduate School of Business and Commerce, Keio University/Kyoto Institute of Economic Research, Kyoto University Start Page 1-22 (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (bulletin of university, research institution)
Peer-review Status
Without

"Gift to Me from Me as a Reward or Therapy"

Author
Akinori Ono Ryohei Maeda Yuya Saruwatari Bokyoung Park Kento Yamaguchi Rin Shimizu
Publication Title
Magazine name AMA Educators' Conference Proceedings Publisher American Marketing Association Start Page 474-475 (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Service Recovery Satisfaction Model with Expectation and Equity Standards"

Author
Takahiro Chiba Akinori Ono
Publication Title
Magazine name AMA Educators' Conference Proceedings Publisher American Marketing Association Start Page 185-186 (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Positive Effects of Negative Word-of-Mouth on Consumer Attitude: Considering the Ratio and Order of e-WOM"

Author
Mai Kikumori Akinori Ono
Publication Title
Magazine name AMA Educators' Conference Proceedings Publisher American Marketing Association Start Page 2-3 (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (scientific journal)
Peer-review Status
With

"Creating a New Framework for Standardization/Adaptation Issue in Global Marketing"

Author
Bin Fan Akinori Ono
Publication Title
Magazine name 2013 SIBR Conference Proceedings Publisher Society of Interdisciplinary Business Research (Publication Date)2013/02)
Authorship Category
Joint Work
Publication Category
Research paper (scientific journal)
Peer-review Status
With

"The Effects of Store Characteristics on Online Shopping Hesitation"

Author
Lu Gao Mai Kikumori Akinori Ono
Publication Title
Magazine name International Marketing Trends Conference Proceedings Publisher International Marketing Trends Conference (Publication Date)2012/01)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

"Consumer Motivations in Browsing Online Stores with Mobile Devices"

Author
Akinori Ono Azusa Nakamura Ayako Okuno Masayoshi Sumikawa
Publication Title
Magazine name International Journal of Electronic Commerce Publisher M.E.Sharpe Volume 16(Issue 4) Start Page 153-177 (Publication Date)2012/08)
Authorship Category
Joint Work
Publication Category
Research paper (scientific journal)
Peer-review Status
With
ISSN
1086-4415