Published papers
Ono, Akinori
21-40 items (total 133)
"The Effects of Advertisement on Product Evaluation: Focusing on Two Types of Self-Esteem"
- Author
- Lisa Hiraga Yuka Eguro Taichi Narisawa Naoki Nomura Akinori Ono Yuna Sato Yuta Shibamoto Soichiro Yoshida Akinori Ono
- Publication Title
- Magazine name Proceedings of KSMS 2016 International Conference Publisher Korean Scholars of Marketing Science (Publication Date）2016/11）
- Authorship Category
- Joint Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- Without
"E-WOM Receivers' Envy and its Consequences"
- Author
- Akinori Ono Ryosuke Shimizu
- Publication Title
- Magazine name Proceedings of the International Conference of Asian Marketing Associations Publisher International Conference of Asian Marketing Associations (Publication Date）2016/10）
- Authorship Category
- Joint Work
"Social Influences as Determinants of Anime Pilgrimage"
- Author
- Akinori Ono Ryosuke Shimizu Sumiaki Kawamura Yasuto Nishimori Yuki Oguro Sari yamamoto
- Publication Title
- Magazine name Proceedings of the International Conference of Asian Marketing Associations Publisher International Conference of Asian Marketing Associations (Publication Date）2016/10）
- Authorship Category
- Joint Work
"How Do Three Types of Need for Uniqueness Affect Consumer Intention to Generate Positive Word of Mouth?"
- Author
- Akinori Ono Mai Kikumori Haoying Wang
- Publication Title
- Magazine name FBC Discussion Paper Series Publisher Society of Business and Commerce, Keio University Volume 16(Issue 1) (Publication Date）2016/08）
- Authorship Category
- Joint Work
- Peer-review Status
- Without
"Why Do Negative E-WOM Messages Sometimes Positively Influence Consumer Attitude?"
- Author
- Mai Kikumori Akinori Ono
- Publication Title
- Magazine name Proceedings of Global Marketing Conference Publisher Global Alliance of Marketing and Management Associations/American Marketing Association Start Page 1101 (Publication Date）2016/07）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"What Determines Anime Pilgrims' Visit Intention and Destination Loyalty?"
- Author
- Akinori Ono Ryosuke Shimizu Sumiaki Kawamura Yasuto Nishimori Yuki Oguro Sari yamamoto
- Publication Title
- Magazine name Proceedings of Global Marketing Conference Publisher Global Alliance of Marketing and Management Associations/American Marketing Association Start Page 651 (Publication Date）2016/07）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"Two Health Claim Regulatory Systems in Japan: The Impacts on Consumer Evaluations of Food Products"
- Author
- Makoto Ono Akinori Ono
- Publication Title
- Magazine name Proceedings of Global Marketing Conference Publisher Global Alliance of Marketing and Management Associations/American Marketing Association Start Page 339 (Publication Date）2016/07）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"Some Determinants of Inverse Effects of Positive and Negative Electronic Word-of-mouth Messages on Consumer Attitude"
- Author
- Mai Kikumori Akinori Ono
- Publication Title
- Magazine name EMAC Annual Conference Proceedings Publisher European Marketing Academy (Publication Date）2016/05）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"The Impacts of NFU (Need for Uniqueness) on WOM (Word of Mouth): Considering the Difference Between Luxury and Ordinary Goods"
- Author
- Akinori Ono Mai Kikumori Haoying Wang
- Publication Title
- Magazine name Proceedings of the Mystique of Luxury Brands Conference Publisher Curtin University (Publication Date）2016/05）
- Authorship Category
- Joint Work
- Publication Category
- Research paper (conference, symposium, etc.)
- Peer-review Status
- With
"Exploring the Customization Decision Support System Using Waypoint Solutions"
- Author
- Akinori Ono Kiyokazu Matsuura Seiji Endo Yuji Nakagawa
- Publication Title
- Magazine name Asia Marketing Journal Publisher Korean Marketing Association Volume 18(Issue 1) Start Page 23 - End Page 35 (Publication Date）2016/04）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"Effects of eWOM Campaigns with Rewards from the Perspectives of Givers and Receivers"
- Author
- Tengchen Chiu Mai Kikumori Akinori Ono
- Publication Title
- Magazine name Colin L. Campbell, ed., Marketing Challenges in a Turbulent Business Environment Publisher Springer Start Page 545 (Publication Date）2016/02）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"Are High-Need for Uniqueness Consumers Willing to or Not to Recommend Products?"
- Author
- Haoying Wang Akinori Ono Mai Kikumori
- Publication Title
- Magazine name International Marketing Trends Conference Proceedings Publisher International Marketing Trends Conference (Publication Date）2016/01）
- Authorship Category
- Joint Work
- Publication Category
- Research paper (conference, symposium, etc.)
- Peer-review Status
- With
"Impacts of the FoSHU (Food for Specified Health Uses) System on Food Evaluations in Japan"
- Author
- Makoto Ono Akinori Ono
- Publication Title
- Magazine name Journal of Consumer Marketing Publisher Emerald Volume 32(Issue 7) Start Page 542 - End Page 550 (Publication Date）2015/12）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"Who Create Better Ads? The Effectiveness of the Consumer- Generated Ads"
- Author
- Yasuto Nishimori Sari Yamamoto Mizuki Yano Deru Liu Akinori Ono
- Publication Title
- Magazine name Proceedings of KSMS 2015 International Conference Publisher Korean Scholars of Marketing Science (Publication Date）2015/11）
- Authorship Category
- Joint Work
- Publication Category
- Research paper (international conference proceedings)
- Peer-review Status
- Without
"An Examination of Consumers' Needs for Customizing Cars' Faces"
- Author
- Akinori Ono Kenya Hirashima Ray Arai Shingo Kajita Daiki Ito
- Publication Title
- Magazine name FBC Discussion Paper Series Publisher Society of Business and Commerce, Keio University Volume 15(Issue 3) (Publication Date）2015/11）
- Authorship Category
- Joint Work
- Peer-review Status
- Without
"Automobiles as Anthropomorphized Products: The Possibilities of Customizing Cars' "Faces""
- Author
- Kenya R. Hirashima Rey Arai Shingo Kajita Daiki Ito Akinori Ono
- Publication Title
- Magazine name Proceedings of Society for Marketing Advances Publisher Society for Marketing Advances (Publication Date）2015/11）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"When Do Negative e-WOM Messages Enhance Product Evaluation?"
- Author
- Mai Kikumori Akinori Ono
- Publication Title
- Magazine name Proceedings of Society for Marketing Advances Publisher Society for Marketing Advances (Publication Date）2015/11）
- Authorship Category
- Joint Work
- Peer-review Status
- Without
“Automobiles as Anthoropomorphized Products: The Possibilities of Customizing Cars "Faces"”
- Author
- Akinori Ono Kenya R. Hirashima Rey Arai Shingo Kajita Daiki Ito
- Publication Title
- Magazine name Proceedings of the International Conference of Asian Marketing Associations Publisher International Conference of Asian Marketing Associations (Publication Date）2015/10）
- Authorship Category
- Joint Work
"Exploring the Customization Decision Support System Using the Improved Surrogate Constraint Method with Entropy"
- Author
- Kiyokazu Matsuura Seiji Endo Akinori Ono Yuji Nakagawa
- Publication Title
- Magazine name Proceedings of the International Conference of Asian Marketing Associations Publisher International Conference of Asian Marketing Associations (Publication Date）2015/10）
- Authorship Category
- Joint Work
- Peer-review Status
- With
"Why Do Consumers Avoid/Seek Personalized Ad on the Web?"
- Author
- Satomi Hasuoka Takashi Irei Takashi Naito Hideki Sumita Haruka Tsuchiya Akinori Ono
- Publication Title
- Magazine name Proceedings of the International Conference of Asian Marketing Associations Publisher International Conference of Asian Marketing Associations (Publication Date）2015/10）
- Authorship Category
- Joint Work
- Peer-review Status
- With