Presentations
Ono, Akinori
21-40 items (total 87)
"Are High-Need for Uniqueness Consumers Willing to or Not to Recommend Products?"
- Speaker
- Haoying Wang Akinori Ono Mai Kikumori
- Conference Title
- [Conference Category International presentation] Conference Title 15th International Marketing Trends Conference（Venue Venice International University (Venice, Italy)） Organizer International Marketing Trends Conference Dates 2016.01 - 2016.01
- Organizer
- International Marketing Trends Conference
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Who Create Better Ads? The Effectiveness of the Consumer- Generated Ads"
- Speaker
- Yasuto Nishimori Sari Yamamoto Mizuki Yano Deru Liu Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title Korean Scholars of Marketing Science 2014 International Conference（Venue Yonsei University (Seoul, Korea)） Organizer Korean Scholars of Marketing Science Dates 2015.11 - 2015.11
- Organizer
- Korean Scholars of Marketing Science
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Automobiles as Anthropomorphized Products: The Possibilities of Customizing Cars' "Faces""
- Speaker
- Kenya R. Hirashima Rey Arai Shingo Kajita Daiki Ito Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title SMA Annual Conference（Venue San Antonio, TX, USA） Organizer Society for Marketing Advances Dates 2015.11 - 2015.11
- Organizer
- Society for Marketing Advances
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"When Do Negative e-WOM Messages Enhance Product Evaluation?"
- Speaker
- Mai Kikumori Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title SMA Annual Conference（Venue San Antonio, TX, USA） Organizer Society for Marketing Advances Dates 2015.11 - 2015.11
- Organizer
- Society for Marketing Advances
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Automobiles as Anthoropomorphized Products: The Possibilities of Customizing Cars "Faces""
- Speaker
- Akinori Ono Kenya R. Hirashima Rey Arai Shingo Kajita Daiki Ito
- Conference Title
- [Conference Category International presentation] Conference Title The 2nd International Conference of Asian Marketing Associations（Venue Waseda University (Tokyo, Japan)） Organizer International Conference of Asian Marketing Associations Dates 2015.10 - 2015.10
- Organizer
- International Conference of Asian Marketing Associations
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Exploring the Customization Decision Support System Using the Improved Surrogate Constraint Method with Entropy"
- Speaker
- Kiyokazu Matsuura Seiji Endo Akinori Ono Yuji Nakagawa
- Conference Title
- [Conference Category International presentation] Conference Title The 2nd International Conference of Asian Marketing Associations（Venue Waseda University (Tokyo, Japan)） Organizer International Conference of Asian Marketing Associations Dates 2015.10 - 2015.10
- Organizer
- International Conference of Asian Marketing Associations
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Why Do Consumers Avoid/Seek Personalized Ad on the Web?"
- Speaker
- Satomi Hasuoka Takashi Irei Takashi Naito Hideki Sumita Haruka Tsuchiya Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title The 2nd International Conference of Asian Marketing Associations（Venue Waseda University (Tokyo, Japan)） Organizer International Conference of Asian Marketing Associations Dates 2015.10 - 2015.10
- Organizer
- International Conference of Asian Marketing Associations
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Expressed/Latent Needs for Co-creative Fashion Product"
- Speaker
- Akinori Ono Seiji Endo
- Conference Title
- [Conference Category International presentation] Conference Title GAMMA Global Fashion Management Conference（Venue University of Florence (Florence, Italy)） Organizer Global Alliance of Marketing and Management Associations Dates 2015.06 - 2015.06
- Organizer
- Global Alliance of Marketing and Management Associations
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
“Why It Stays Here? Examining the Determinants of Consumer Avoidance Advertising of Personalized Advertising on the Weby”
- Speaker
- Satomi Hasuoka Takashi Irei Takashi Naito Hideki Sumita Haruka Tsuchiya Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title 2015 AMA Winter Educators' Conference（Venue Las Vegas, NE） Organizer American Marketing Association Dates 2015.02 - 2015.02
- Organizer
- American Marketing Association
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Your Car Looks Like You" Consumer Evaluation of Anthropomorphized Products"
- Speaker
- Kenya R. Hirashima Rey Arai Shingo Kajita Daiki Ito Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title Korean Scholars of Marketing Science 2014 International Conference（Venue Yonsei University (Seoul, Korea)） Organizer Korean Scholars of Marketing Science Dates 2014.11 - 2014.11
- Organizer
- Korean Scholars of Marketing Science
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"How Do You Know Me? Examining the Determinants of Consumer Avoidance of Personalized Advertising on the Web"
- Speaker
- Satomi Hasuoka Takashi Irei Takashi Naito Hideki Sumita Haruka Tsuchiya Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title SMA Annual Conference（Venue New Orleans, LA, USA） Organizer Society for Marketing Advances Dates 2014.11 - 2014.11
- Organizer
- Society for Marketing Advances
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Effects of eWOM Campaigns with Rewards from the Perspectives of Givers and Receivers"
- Speaker
- Tengchen Chiu Mai Kikumori Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title AMS World Marketing Congress（Venue Esan University (Lima, Peru)） Organizer Academy of Marketing Science Dates 2014.08 - 2014.08
- Organizer
- Academy of Marketing Science
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"The Effects of FoSHU (Food for Specified Health Uses) System on Food Evaluations in Japan"
- Speaker
- Makoto Ono Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title GAMMA Global Marketing Conference（Venue Singapore） Organizer Global Alliance of Marketing and Management Associations/American Marketing Association Dates 2014.07 - 2014.07
- Organizer
- Global Alliance of Marketing and Management Associations/American Marketing Association
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"The Ambidextrous Market Orientation With Mass Customization and Mass Production Strategies"
- Speaker
- Akinori Ono Seiji Endo
- Conference Title
- [Conference Category International presentation] Conference Title The 43rd European Marketing Academy Annual Conference（Venue Spain, Valencia） Organizer European Marketing Academy Dates 2014.06 - 2014.06
- Organizer
- European Marketing Academy
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Poster presentation
"Signaling and External Effects of FoSHU (Food for Specified Health Uses) in Japan"
- Speaker
- Makoto Ono Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title The 1st International Conference of Asian Marketing Associations（Venue Sogang University (Seoul, Korea)） Organizer International Conference of Asian Marketing Associations Dates 2014.03 - 2014.03
- Organizer
- International Conference of Asian Marketing Associations
- Invitation Status
- Without
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Mass Customization as Responsive Market Orientation"
- Speaker
- Akinori Ono Seiji Endo
- Conference Title
- [Conference Category International presentation] Conference Title The 7th World Conference on Mass Customization, Personalization, and Co-Creation（Venue Aalborg, Denmark） Organizer MCPC Dates 2014.02 - 2014.02
- Organizer
- MCPC
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Mass Customization System Is Not One-size-fit-all"
- Speaker
- Bin Fang Akinori Ono Seiji Endo
- Conference Title
- [Conference Category International presentation] Conference Title The 7th World Conference on Mass Customization, Personalization, and Co-Creation（Venue Aalborg, Denmark） Organizer MCPC Dates 2014.02 - 2014.02
- Organizer
- MCPC
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Painting a Future for Marketing Research and Education in Japan"
- Speaker
- Akinori Ono
- Conference Title
- [Conference Category Domestic presentation] Conference Title 2nd Marketing Summer School（Venue Miura, Kanagawa, Japan） Organizer Japan Society of Marketing and Distribution Dates 2013.09 - 2013.09
- Organizer
- Japan Society of Marketing and Distribution
- Invitation Status
- With
- Presentation Format
- Domestic presentation
- Language of Publication
- Japanese
- Conference Category
- Oral presentation (invited, special)
"The Effects of Health Claims and the Symbolic Mark: A Case of FoSHU (Food for Specified Health Uses) in Japan"
- Speaker
- Makoto Ono Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title The 16th AMS World Marketing Congress（Venue Australia） Organizer Academy of Marketing Science Dates 2013.07 - 2013.07
- Organizer
- Academy of Marketing Science
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Oral presentation (general)
"Consumer Choice between Online/Offline Mediums: Based on the Media Richness Theory"
- Speaker
- Yuki Ogasawara Naruhiko Fukumuro Sena Nakamura Rino Sasamoto Akifumi Senda Kohei Watanabe Akinori Ono
- Conference Title
- [Conference Category International presentation] Conference Title The 42th EMAC Annual Conference（Venue Istanbul Technical University (Istanbul, Turkey)） Organizer European Marketing Academy Dates 2013.06 - 2013.06
- Organizer
- European Marketing Academy
- Presentation Format
- International presentation
- Language of Publication
- English
- Conference Category
- Poster presentation