2016 Report on Research Results: 'Business and Commerce in the World and Regions'
Full Text. 2016 Keio Gijuku Academic Development Funds Collection of Research Results: 'Business and Commerce in the World and Regions'
Masataka Sato, 'A Survey of the Current State of ERP from the Perspective of Interdepartmental Information Linkage'
Project Theme: 'The Increasingly Complex Corporate Environment and Management Accounting'
Project Leader: Eri Yokota
Yu Kawazuka, 'Analysis of Package Size Selection Behavior Using a Direct Utility Model'
Project Theme: 'Research on Consumer Package Size Selection Behavior'
Project Leader: Takuya Satomura
Yingliu Zhuang, Xinyu Zhang, and Ye Feng, 'Global Marketing and Consumer Values: An Analysis of the World Values Survey'
Project Theme: 'Analysis from a Social Network Perspective in Marketing'
Project Leader: Yutaka Takioka
Tetsuo Horiguchi, 'An Empirical Study on the Strategic Decision-Making Process Based on the Bounded Rationality of Marketing Decision-Makers'
Project Theme: 'Consumers and Marketing in the Age of Internationalization'
Project Leader: Ikuo Takahashi
Sena Nakamura, 'Product Strategy with a Competitive-Cooperative Orientation: An Empirical Analysis of the Effectiveness of the Tit-for-Tat Strategy'
Project Theme: 'Distribution and Marketing in Japan'
Project Leader: Akinori Ono
Hiroki Mori, 'The Functions and Challenges of EVA in Japanese Companies: A Study Based on the Case of Company X'
Project Theme: 'The Application and Challenges of U.S.-Originated Management Methods in Japanese Companies'
Project Leader: Eisuke Yoshida
Kenta Shinmyo, 'Estimation of a Household Consumption Demand Function System Using Pseudo-Panel Data from Indian Household Surveys'
Project Theme: 'Estimation of a Household Consumption Demand Function System Using Pseudo-Panel Data from Indian Household Surveys'
Project Leader: Kazunari Shinbo