Keio University
1-3 items (total 3)

セレンディピティと顧客感動の概念的整理: マーケティングにおける活用可能性の検討

Author
多田伶
Publication Title
(Publication Date)2026/03)
Role
First Author Corresponding Author
Authorship Category
Single Work
Publication Category
Rapid communication, short report, research note, etc. (bulletin of university, research institution)

マーケティングにおける情報過負荷と対応策に関する一考察

Author
多田伶
Publication Title
(Publication Date)2026/03)
Role
First Author Corresponding Author
Authorship Category
Single Work
Publication Category
Article, review, commentary, editorial, etc. (trade magazine, newspaper, online media)

マーケティング・マネジメントにおける顧客価値と顧客体験

Author
多田伶
Publication Title
(Publication Date)2025/03)
Role
First Author Corresponding Author
Authorship Category
Single Work
Publication Category
Article, review, commentary, editorial, etc. (trade magazine, newspaper, online media)