Keio University

Lee, Jinah

イー ジーナ

Lee, Jinah

Research Centers and Institutes Institute for Journalism, Media & Communication Studies/Professor

Basic Information

Specialty

Advertising Studies, Media Psychology, Social Psychology

Researcher Number

60318011

Biography

General introduction

Jinah Lee is professor at the Institute for Journalism, Media & Communication Studies, and Graduate School of Human Relations, Keio University, Japan. She received her Ph.D. in Sociology from Keio University. She was visiting professor at the Institute of Asian Research, the University of British Columbia, Canada. Her areas of interest are advertising, political communication, gender, diaspora and media. She is the author of the book The Content and Reception of Political Advertising (Shinyosha, 2011) and co-author of the book Social Psychology of Media Audience (Shinyosha, 1st ed., 2017, 2nd ed., 2021). She has edited the book Critical Audience: A Social Psychology of Media Criticism (Shinyosha, 2023). She has also contributed chapters to the edited books, including Routledge Handbook of Political Advertising (2017), International Encyclopedia of Gender, Media, and Communication (Wiley Blackwell, 2020), and The COVID-19 Pandemic and Risks in East Asia: Media, Social Reactions, and Theories (Routledge, 2022).

Research experience

2020.04

Keio University Graduate School of Human Relations Professor

2019.04

Keio University Institute for Journalism, Media and Communication Studies Professor

2018.04 - 2019.03

Tokyo Woman’s Christian University Department of Communication, Division of Psychology and Communication, School of Arts and Sciences Professor

Research

Research Interests

  • Advertising
  • Media Psychology
  • Social Psychology
  • Political Communication
  • Gender
  • Diaspora
  • Health Communication

Research areas

Social psychology

Research theme

2023.04

A Social Psychology of Visual Media (Mediacom Project)

2020.04 - 2022.03

Critical Audience: A Social Psychology of Media Criticism (Mediacom Project)

2011.04

Transnational Media Audience

Research Activities

Educational Activities

Social Activities

Affiliation