Keio University

Published papers

Hamaoka, Yutaka

61-76 items (total 76)

アクティブ・コンシューマーと共進化マーケティング

Author
HAMAOKA YUTAKA
Publication Title
(Publication Date)2003/11)
Authorship Category
Single Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

クチコミをマーケティングで考える

Author
HAMAOKA YUTAKA
Publication Title
Volume 32(Issue 7) Start Page 72-77 (Publication Date)2003/07)
Authorship Category
Single Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

オープン・ソース・ソフトウエア・プロジェクトのパフォーマンスとその規定要因

Author
濱岡 豊
Publication Title
(Publication Date)2003/03)
Authorship Category
Single Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

アクティブ・コンシューマー2.0: 首都圏調査の結果から

Author
HAMAOKA YUTAKA
Publication Title
(Publication Date)2002)
Authorship Category
Single Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

アクティブ・コンシューマーを理解する

Author
HAMAOKA YUTAKA
Publication Title
Volume 50(Issue 3) (Publication Date)2002)
Authorship Category
Single Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

消費者による開発」の分析を通じた「共進化マーケティング」概念の論究

Author
濱岡 豊
Publication Title
(Publication Date)2002/03)
Authorship Category
Joint Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

アクティブ・コンシューマー

Author
HAMAOKA YUTAKA
Publication Title
(Publication Date)2001)
Authorship Category
Single Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

共進化マーケティング 消費者が開発する時代におけるマーケティング

Author
HAMAOKA YUTAKA
Publication Title
(Publication Date)2001)
Authorship Category
Single Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

広告が流通に与える効果についての研究   ---ビジネスtoビジネスマーケティングの観点から

Author
高橋郁夫、濱岡豊
Publication Title
(Publication Date)2000/03)
Authorship Category
Joint Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

広告が流通に与える効果についての国際比較

Author
濱岡 豊,高橋 郁夫,Emmanuel Cheron
Publication Title
(Publication Date)2000/03)
Authorship Category
Joint Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

広告テストでこれだけのことがわかる  広告のコミュニケーション効果の統合モデル

Author
HAMAOKA YUTAKA
Publication Title
Volume 15(Issue 4) Start Page 54-62 (Publication Date)1996)
Authorship Category
Joint Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

Mechanical and Thermal Behavior of Multi Layer Plates Simulating Superconducting Laminated Structure

Author
Takagi, Toshiyuki, Yutaka Hamaoka, Hidetoshi Hashizume, Kenzo Miya, and Jyunich Tani
Publication Title
(Publication Date)1990)
Authorship Category
Joint Work
Publication Category
Research paper (conference, symposium, etc.)
Peer-review Status
With

消費者の広告への態度は補償型モデルで近似できるか?広告への態度への非補償型モデルの適用

Author
HAMAOKA YUTAKA
Publication Title
(Publication Date)1999)
Authorship Category
Single Work
Publication Category
Research paper (other academic)
Peer-review Status
Without

消費者のデモグラフィクス変数、購買行動と新製品の採用時期

Author
HAMAOKA YUTAKA
Publication Title
Volume 41(Issue 1-2) Start Page 21-34 (Publication Date)1998)
Authorship Category
Single Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

非補償型(最尤満足化)モデルによる広告への態度の分析

Author
HAMAOKA YUTAKA
Publication Title
Start Page 18-23 (Publication Date)1997)
Authorship Category
Joint Work
Publication Category
Research paper (scientific journal)
Peer-review Status
Without

信頼の形成過程の情報システムモデル-----クチコミの影響のメカニズム

Author
HAMAOKA YUTAKA
Publication Title
Volume 5(Issue 1-2) Start Page 19-38 (Publication Date)1997)
Authorship Category
Joint Work
Publication Category
Research paper (scientific journal)
Peer-review Status
With