Writer Profile

Shingo Maki
Other : DX Promotion Department, Corporate Strategy Headquarters, NIPPON EXPRESS Holdings, Inc.Faculty of Business and Commerce Graduated
Shingo Maki
Other : DX Promotion Department, Corporate Strategy Headquarters, NIPPON EXPRESS Holdings, Inc.Faculty of Business and Commerce Graduated
2022/07/16
I work on planning and promoting DX (Digital Transformation) strategies in the field of logistics. Logistics covers a wide range of operations, including trucking, air, sea, warehousing, logistics support, and back-office, providing opportunities to utilize various advanced technologies such as AI, IoT, VR, and drones. Among the many options available, I always strive to approach my work with my own perspective on how to generate the maximum effect.
Pardon me for talking about a hobby, but I would like to share an experience that forms the core of my thinking. I have been riding road bikes (racing bicycles) since university and have participated in various races. At first, I just trained recklessly by riding long distances and raising my heart rate, but I didn't really understand what kind of effect it was having, and my results didn't improve much. However, I was able to break through that situation by attaching an advanced technological device called a power meter to my bicycle.
Power meters use advanced technology to quantify the force applied to the pedals based on the strain of the metal. The power that can be maintained for one hour at maximum effort is called FTP, and by looking at this, I can see the difference in power between myself and top athletes. Using this device also makes it possible to analyze the vector of pedaling force, understand my own condition, and train in virtual spaces. By knowing how much more power I needed to increase to achieve my goals and improving the quality of the training itself, I was able to significantly improve my abilities.
Advanced technology has great power, and if used incorrectly, it can have negative effects. While it is necessary to be sufficiently careful about such things, I believe that thinking about things only in that context can sometimes lead to stagnation without action. By utilizing advanced technology, we will be able to do things that were previously impossible. By visualizing various things and analyzing data, we may be able to lead to new insights and business opportunities. I want to approach my work by looking at the bright side.
*Affiliations and titles are as of the time of publication.